Culinary & Restaurant Authority Stabilization

Baseline Assessment

Identified Gaps

• No Menu schema — AI cannot parse offerings
• No FAQPage schema — common questions unanswered for AI systems
• Single sameAs link insufficient for cross-domain verification
• No LocalBusiness schema despite multiple locations
• No FoodEstablishment or Restaurant schema type
• Catering services described in unstructured paragraphs
• Review data not linked to schema — social proof invisible to AI

Interventions

• Deployed Restaurant + FoodEstablishment JSON-LD per location
• Added Menu schema with structured item descriptions and pricing
• Implemented FAQPage schema with 20 restaurant-specific Q&A pairs
• Added sameAs links to Yelp, Google Business Profile, OpenTable, TripAdvisor
• Created Service schema for catering with explicit deliverables and pricing
• Deployed Authority Knowledge Surface for cuisine-specific content
• Added AggregateRating schema pulling from verified review platforms
• Implemented multi-location LocalBusiness schema with area served

Results

Stability Metrics